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It’s not a car. It’s a lifestyle.Founded in 2018, imove enables players across industries like automotive, finance, insurance but also electricity and telecom, to use their white-label technology to offer car subscriptions as an alternative to car ownership or leasing.

Car subscriptions are a flexible alternative to leasing or owning a vehicle | imove

Car subscription fits the modern consumer perfectly. Younger generations are used to subscribing to services, not owning things. The average car subscription customer is 37 years of age, which is why car subscriptions are “The Netflix of cars.”


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Imove urban ninja tyre swap home Nio ES8 Oslo Norway

imove won best car subscription service provider by the Norwegian Consumer Council | imove

VG, Norway’s largest newspaper, released an article mapping out seven-car subscription providers in Norway, revealing differences between the services and ranking them according to customer favorability.


Read more
It’s not a car. It’s a lifestyle.Founded in 2018, imove enables players across industries like automotive, finance, insurance but also electricity and telecom, to use their white-label technology to offer car subscriptions as an alternative to car ownership or leasing.

Car subscriptions are a flexible alternative to leasing or owning a vehicle | imove

Car subscription fits the modern consumer perfectly. Younger generations are used to subscribing to services, not owning things. The average car subscription customer is 37 years of age, which is why car subscriptions are “The Netflix of cars.”


Read more
Imove urban ninja tyre swap home Nio ES8 Oslo Norway

imove won best car subscription service provider by the Norwegian Consumer Council | imove

VG, Norway’s largest newspaper, released an article mapping out seven-car subscription providers in Norway, revealing differences between the services and ranking them according to customer favorability.


Read more

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